Most of the parties we attend are a lot of fun... especially the kickoffs and after parties at events like Dreamforce. But in many cases, they fail to engage from a sales and customer success perspective.
Join us to learn the five main reasons that parties fail to accelerate sales pipeline and what you can do to keep your marketing and sales teams from making these mistakes.
What You Will Learn
Gartner recently put out a report on the B2B marketing activities most likely to influence a sale. The top three are direct interaction with the provider, customer references, and live events.
Companies should be using parties as an opportunity to combine all three of these highly influential marketing activities into one powerful touch point.
What You Get
Sales Hacker is focused on building and shaping the future of sales through educational, actionable, and unbiased content and events. Data is cheaper and more accessible than ever before. Both buyer and seller have endless amounts of information at their fingertips. Sales is changing and evolving for the better, and we’re here to keep you ahead of the competition.